Why an 8-week challenge
Eight weeks is long enough to build habit and short enough to stay urgent. Weekly badge objectives plus one streak rule keeps momentum high.
Challenge architecture
- Week 1-2: easy onboarding badges
- Week 3-5: hybrid and physical progression badges
- Week 6-7: collaboration and community badges
- Week 8: finale route + city vote
Creator + community loop
Creators publish challenge-ready quests, players review route quality, and moderators tune hints and safety notes weekly. This loop improves both retention and content quality.
KPIs to track weekly
- Quest starts from organic traffic
- Completion rate by quest type
- Streak opt-in and retention
- Referral invites per active player
Version francaise (resume)
Un challenge de 8 semaines permet de creer des habitudes. Planifiez des badges progressifs, combinez quetes hybrides et physiques, puis suivez chaque semaine les demarrages, completions, streaks et parrainages.